American Apparel ads banned for being 'sexually provocative'
Ads feature young girl in “overtly sexual” poses.
A recent ad campaign from clothing brand American Apparel is creating controversy.
The Daily Mail reports that risqué photos of a young-looking girl with her breast exposed has been banned by the Advertising Standards Authority, who says that the model in the ads looks to be younger than the age of 16.
More from Living: 7 Designers You Need to Know
Multiple comments on the brand’s web site complained that the photos in the ads are “unnecessarily sexual,” inappropriate to be seen by children and portray a young girl in “overtly sexual” poses, says the Daily Mail.
More from Living: Rachel Zoe’s Style DOs and DON’Ts
The ASA demanded the ads must not appear again, making this statement: 'We considered both poses were sexually provocative and concluded that the images were irresponsible and likely to cause widespread offence, because they were displayed on a website which could be viewed by, and was likely to have appeal to, children under 16 years of age.'
But the brand is standing to their ground, claiming the ads are “completely decent and were a fair representation of their product line.”
This certainly isn’t the first time American Apparel has created controversy, but what do you think of their latest batch of ads?
Tell us on Facebook: Do you find this campaign offensive?
Bing: Most controversial ads of 2012
Photos: American Apparel
If you are trying to sell clothes why show nudity? Ignorant ad.
U.S. society is just at the opposite end of the spectrum from the Taliban. How about meeting somewhere in the middle?
Quick question: How can we be asked to comment on the photos when there is a big box over the real subject matter? Stupid editing.
beauty tips and style advice
Sunglasses: it may seem counterintuitive to invest in a wintertime accessory traditionally viewed as a sunny, warm-weather item. But spring is on the way and we’re also currently being exposed to crazy amounts of UV rays—and then, of course, there’s the reflective snow situation.
Some people look younger than they are, some look older. Even those with easy access to BOTOX and personal trainers. Can you guess the age of these celebrities?
Did anyone else hear wedding bells on the Oscars red carpet last night?
Then after the show, er, Oscars, it's the after party. Then after the party, it's the... Best Dressed List, of course. Nikki already picked her tops for the Academy Awards red carpet (did you vote yet?), so now it's time to see what the stars wore to the post-celebrations.
As I continue my personal campaign to swap out E!'s mani cam with a back-of-updo cam (and as a service to all the hardworking hairstylists who spent so much time creating beautiful hair looks for the 2014 Oscars), I'd like to point out that we miss a lot of gorgeous detail when we don't get the back view of a star's hair.
The bold new trend on the Oscars red carpet.
Trying new hairstyles is fun (have you picked up Allure Hair: The Ultimate How-To Hair Guide yet?).
When someone says “Julia Roberts,” you think teeth. You think hair. But while you may not immediately think fashion, she has had a pretty consistent—and consistently pretty—style since her Mystic Pizza days: clean, classic, menswear-inspired looks that let her natural beauty—and rightly famous smile—take center stage. Here’s how she has elevated that look over the years.
Lupita Nyong’o shows off the power of the pixie on the Oscars red carpet.
Walk a mile in a pair of SJP’s stilettos? Well yes, we’d love to; thank you for asking.
Anti-aging doesn't have to take over your life. Here, expert tweaks to slow the clock.
We’re at the tail end of a jam-packed awards season, with the grand finale—the Oscars, duh—just a few days away. We can’t wait to see what our favorite nominees wear—we already know Jennifer Lawrence will step out in a breathtaking Dior, while we hope to see Lupita Nyong’o pick another brilliantly bold monochromatic gown. As for which designer she’ll select—Gucci? Ralph Lauren?—that’s anyone’s guess.