Loading...
Simply Chic Simply Chic Blog Home

Drew Barrymore is launching a cosmetics line at Wal-Mart

Actress partners with Wal-Mart to sell makeup line.

By Kim Anne Dec 14, 2012 10:30PM

Photo: Paul Archuleta/FilmMagicActress Drew Barrymore is branching out into the world of beauty. The new mom has announced she will be launching a makeup line for Walmart, according to Fashionista.

More from Living: 7 things you’ve been doing wrong forever

The 181-piece cosmetics line, called Flower (also the name of her production company), will debut in January in Walmart stores. The complete range of makeup will include custom-made products and will come with pretty rose gold tags. And everything in the line comes with Barrymore’s personal approval—the actress is involved every step of the way. “I don’t want to sit there and hope it works out,” Barrymore told Women’s Wear Daily. “I want to be in the middle, in the mix, making sure it works out.”

More from Living: DIY beauty gifts

Barrymore is actually no stranger to the beauty world. After all, she’s been the face of Covergirl and Lancome makeup lines in the past. Practice makes perfect.

Tell us: Are you excited to see Drew’s line?

Bing:
Drew Barrymore's new makeup line

Photo: Paul Archuleta/FilmMagic

More from Simply Chic:
7 things every woman should have in her purse
Store mannequins spy on shoppers
Would you ever get your pinky toe removed?

 

0Comments

beauty tips and style advice

  • g1

    10 fall pieces you should be buying—and wearing—right now

    The redeeming factor of summer, sadly, not being endless? New seasons require a different wardrobe, and there’s no time like the present to start your fall shopping. With autumn creeping up, I already know the boots and sweaters I’ll be heaving out of the stuffed containers under my bed that I think of fondly as my second closet…but there’s always room for fresh blood. I quizzed Shopbop’s fashion director, Elle Strauss, for help with getting the best strategy in place. Herewith, the 10 pieces she suggests picking up now (plus chic ideas for how to start incorporating them into your current closet).

  • Denim upgrades

    18 denim downgrades that are total fashion upgrades

    These jeans aren't just distressed, they're destroyed, and all the cooler for it — the perfect way to make a basic T-shirt feel totally badass.

  • Courtesy of the Company // Courtesy of the Company

    10 drugstore beauty classics you should absolutely own

    These products are so great they’ve attained cult status among beauty insiders—yet you can find them just about anywhere without blowing your budget.

  • Courtesy of Retailers

    Your ultimate fall shoe guide!

    Those awesome back-to-school outfits are begging for some killer kicks! Strut down the hallway in fall's hottest shoe trends.

  • Getty Images // Magazine

    4 makeup tricks from celebs who look better than ever

    These stars don't sleep in a hyperbaric chamber (that we know of), yet they seem to look better with each passing year. That's because somewhere along the way, they discovered a few signature makeup tricks that make all the difference. Steal some of their game-changing moves.

  • Courtesy of the Company // Courtesy of the Company

    69 fall shoes under $100

    Your closet update just got way easier. Sneakers, heels, boots, flats—we've got it all covered.

  • Gap

    15 items that go from summer to fall effortlessly

    Dressing right gets tricky when summer turns to fall. It's too warm for tweed, but shorts just don't feel right anymore. Fortunately, Esquire's got it all figured out for you.

  • Jumpsuit, Getty Images

    5 things you should never wear on an airplane

    When you’re flying in a metal tube at 30,000 feet, comfort trumps style. To help you avoid an in-flight fashion faux pas, avoid wearing the 5 items below.

  • a1

    8 things you didn’t know about hair-smoothing treatments

    In the pursuit of silky, swingy, frizz-free hair, there are a dizzying number of tempting in-salon services to choose from. We grilled chemists and stylists on what works (and what’s safe). Here are the eight things you—and your hair—need to know before you commit.

  • 1

    5 beauty mistakes that can age mothers of the bride

    Beauty products have a lot of power. Applied expertly, they can make you look vibrant, gorgeous and at least five years younger. If you aren’t using them correctly, though, the same products can add a few years to your gorgeous visage. But before mothers of the bride go into panic mode, read on. We asked makeup artist Brigitte Reiss-Andersen, who’s worked with the likes of Meryl Streep, Michelle Pfeiffer and Rachel Weisz, to divulge common beauty mistakes that you can nip in the bud before your daughter’s wedding.

  • a1

    7 genius tricks for organizing your beauty products

    Some people apply makeup at a vanity that’s crying out to be on Pinterest, and others rummage through a drawer overflowing with their 103 absolute must-have, use-daily products—but everybody can benefit from a few clever storage tricks. These are the smartest ways we’ve ever heard to keep your products and tools organized, accessible, and most of all, beautiful.

  • s1

    Smart tricks to make your blowout last

    Squeeze days out of your style with smart tricks from blowout queen Alli Webb, founder of Drybar.

follow us
follow us follow us on facebook follow us on pinterest follow us on twitter
buzzing now on msn living
Loading...
about our blog contributors
Loading...
style videos
editor's picks
Loading...