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American Apparel’s Newest Model is 60 Years Old

By Kim Anne Jul 11, 2012 4:34PM

Clothing brand American Apparel is known for their hot, young models showing off tight spandex ensembles, but this week, they shocked all of us when the switched up their usual ads for something totally different.

The brand threw us all for a loop when they revealed the latest face of their “advanced basics line,” 60-year-old Jacky O’Shaughnessy. With her long, grey hair, she’s not what you would expect a typical American Apparel model to look like, based on their past ad campaigns, which is actually quite refreshing.

According to Fashionista.com, she was discovered by the clothing brand on the street in NYC after recently moving back to the city—and this campaign marks her foray into the modeling world (yep, it’s her first modeling job).

Tell us: Are you surprised American Apparel is using a 60 year old in their campaign?

Photo: Courtesy of American Apparel

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442Comments
Sep 20, 2013 12:34AM
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Fabulous!  It's ABOUT TIME!!!  We Baby Boomers are in the majority of the population and have $$$$.  Start paying attention to us if you want to sell your products!


Apr 15, 2013 2:03PM
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This is awesome! I am 54 and it is nice to see the more mature models in ads because it give you an idea of how to dress your age but stay stylish and classic. I think that there should be more mature models to show that women are beautiful at all ages.

Apr 1, 2013 4:04AM
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It's all for selling and getting attention. I'm not fooled.
Dec 22, 2012 5:09AM
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Totally happy you a using a 60 year old models.There are still some of us who dont want to go out  looking like teen wanabes,  I am forever  searching for designs that look hip with some class tossed in.  We want to be looked upon as chic and modern, not too old to be wearing our daughters clothes.  Keep up the good work!!!

Jul 14, 2012 4:17PM
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Hey, I'm 62 and I look better than that, you wanna see my pic?
Jul 13, 2012 8:13AM
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It's about time they make room for the older generation. They need to put a hot guy in there with her though to balance it out.

Jul 13, 2012 4:13AM
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Usually we see it old, fat, pregnant guys everyday on movies, adds, commercials. Most of the time with a very young sexy girl.... my 9 years old daughter asked me many times why so much ugly guys and a lot of pretty girls?  why not?!! This lady is pretty and sexy! They just missed the young sexy and hot guy by her side!!!

Jul 13, 2012 3:38AM
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i am not familiar with the brand and theri usuall ads:the age should not be a factor is juding this photo:the model is more professional-sexually atttractive-and intelligent appearing than the cookie cutter blonds i see today in all forms of advertising and entertainment.by the way i am 81 and seen many "types" used to pry my money to the their bank. as for this lady i would gladly buy her product
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