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The 'Kim effect' is more powerful than the 'Kate effect'

Kim Kardashian causes more of a buying frenzy that Kate Middleton, says designer.

By Kim Anne Jan 8, 2013 7:45PM
Photo: Denise Truscello/WireImage

Who has more power when it comes to fashion and beauty? It turns out, Kim Kardashian has more selling power than Kate Middleton. 

According to the Daily Mail, French designer Rouland Mouret is claiming that although women seem to lust after whatever Kate Middleton wears, it is actually Kim Kardashian that has even more selling power than the Duchess. 

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Mouret says that every time Kardashian wears one of his dresses, his sales skyrocket almost instantly after, which may sound surprising considering how quickly items sell out in stores whenever they are seen on Kate.  'To be honest, we’re more likely to get orders on a dress that Kim Kardashian’s worn,” he told The Telegraph.

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Why? He says more women are into the idea of looking like curvaceous Kim. “You don’t see hundreds of women running around looking like her [Kate Middleton],” he said, which he pinpoints to the fact that unlike Kim, Kate has no interest in attracting media attention to her. “She’s highly attuned to those details that will provoke a tabloid frenzy and above all, she does not want a tabloid frenzy,” he said of Kate. “She doesn’t seem to feel the need to dress sexily to woo the world. She’s dressing for William and herself.”

Tell us: Who do you think has more purchase power, Kim or Kate?

Bing: Kate Middleton vs. Kim Kardashian

Photo: Denise Truscello/WireImage

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Jan 9, 2013 2:30AM

Kim K really truly needs immediate massive LIPOSUCTION

on her derrierre...I have never seen such a huge butt.

It must be an implant!!!


It looks hideous...

Jan 9, 2013 2:29AM
Attention grabbing whore!  What will she do after she calves?  Let's all think about how she can top that one.........oh wait, I know...............She has an affair with JayZ!
Jan 9, 2013 2:29AM

that's because American women don't have the fashion sense or the class to dress like Kate Middleton; here in the states, the majority of women want to look "hot" and not "respectable" or "proper"......Sad, but true..........

Jan 9, 2013 2:26AM
Ya, but one is a complete slut and the other an educated and elegant lady.
Jan 9, 2013 2:26AM
A classic of an unhealthy society,I do have much respect for Kate's class and manners, and don't have any for thing to say about Kim( my parents taught me to say nothing , if you couldn't say something nice)!!!!
Jan 9, 2013 2:19AM
The Kartrashians are living proof that money cannot buy class.
Jan 9, 2013 2:18AM

Wow, sounds like there are a lot of Green folks out there, Boys and Gurls. Kim and her family surely couldn't have offended all of U. What on earth did they do to warrant such messy and out of control comments? Ck yourselves and admit that you're just plain ole everyday jealous. And to speak ill about a baby is just down right ugly. I guess most of you are some of the same morons who've said nasty things about other lime-light tots who aren't even old enough to talk yet. Shame on you all. Glad my mother taught me that if I can't say something nice I should keep my mouth shut. Glad I'm not talking to people.

God bless you monkey's, the lot of you.


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