The 'Kim effect' is more powerful than the 'Kate effect'
Kim Kardashian causes more of a buying frenzy that Kate Middleton, says designer.
Who has more power when it comes to fashion and beauty? It turns out, Kim Kardashian has more selling power than Kate Middleton.
According to the Daily Mail, French designer Rouland Mouret is claiming that although women seem to lust after whatever Kate Middleton wears, it is actually Kim Kardashian that has even more selling power than the Duchess.
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Mouret says that every time Kardashian wears one of his dresses, his sales skyrocket almost instantly after, which may sound surprising considering how quickly items sell out in stores whenever they are seen on Kate. 'To be honest, we’re more likely to get orders on a dress that Kim Kardashian’s worn,” he told The Telegraph.
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Why? He says more women are into the idea of looking like curvaceous Kim. “You don’t see hundreds of women running around looking like her [Kate Middleton],” he said, which he pinpoints to the fact that unlike Kim, Kate has no interest in attracting media attention to her. “She’s highly attuned to those details that will provoke a tabloid frenzy and above all, she does not want a tabloid frenzy,” he said of Kate. “She doesn’t seem to feel the need to dress sexily to woo the world. She’s dressing for William and herself.”
Tell us: Who do you think has more purchase power, Kim or Kate?
Photo: Denise Truscello/WireImage
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HEY!!!! Anybody out there getting freakin' tired of always seeing Kim Kardashian on the net???? i know I am. attention hound big time! So...the morale of the story boys N girls is...make a sex tape and people will love you and you'll be famous. WRONG! dont be like Kim and you'll be happy and sleep well at night knowing your doing and living right.
Good Lord!!! Why would anyone want to look like any of the Kardashians. The entire lot of them a hugely tacky - trashy looking idiots. WHAT did any of them ever do to become "FAMOUS"...... unless you are judging the number of them who run around like men-crazy fools.
I don't think it's that more women have curvier bodies - although I would love to be tall and slim like Kate...she is just a lovely, CLASSY woman..... two words that will never be spoken about any of the Kardashians...
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