Women in Japan are renting out their legs for advertising space
New trend in advertising: Using bare legs to promote brand awareness.
Renting billboard space in prime locations may have been the old way to advertise, but these days, Japan is scouting out new space to rent for their advertising campaigns. According to the Daily Mail, enterprising firms have rented ad space on a Japanese woman’s bare legs, paying her to wear a miniskirt 8 hours a day to display their advertising.
More from Living: 25 most provocative fashion & beauty products
The Daily Mail reports that in order to participate, a woman will get her leg stamped with an ad, then go about her daily life, but make sure she is constantly wearing a short skirt to show off the branding.
More from Living: 21 style don’ts to live by
The woman must also take a picture of her leg with the advertising on it so that the company knows they are doing their job.
This unique form of advertising is definitely an interesting concept, but is it affective? It is certainly an attention-getter.
Tell us: What do you think of this concept?
Bing: Odd advertising
Photo: via odditycentral.com
More from Simply Chic:
What makes women feel their sexiest?
The 18 cities with the prettiest people
Seeing is believing: Plus-size models may boost body image
It is really sad some people still don't understand that tattoos are accepted in the mainline of society. Everyone from Doctors ,Lawyers, Peace Officer, and Judges all have tattoos
So I guess all of these people are losers. Not everyone who has tattoos are bad people just because they choose to get them. Because they all have a meaning to them. I'm sorry if you don't like tattoos and that is your opinion. But that doesn't make you a loser in my eye.
I would like to say to kevsteck not every one who has tattoos are losers.
Just because your to big of a p###y to have a tattoo.
I do and make over 150000.00 a year so if that makes me a loser so be it.
IF it washes off... well maybe.. But permanently tatooing anything on your body is really stupid and shortsighted.
WHAT happens to all you 'hip/turds' with all these tatoos when you finally grow up and 5 or 10 or 20 years from now - realize you totally defaced your bodies and are tired of it!???
ANYONE out there think long term about ANYTHING anymore???
beauty tips and style advice
Here's how to choose the neckline style that looks best on you.
This season, let your nails be as merry—and bright—as your mood.
Sure, a little black dress or le smoking is always on par for the party scene, but who says holiday dressing has to be so cut and dry? We have 15 ideas for switching it up this season—getting festive just got a whole lot more fun.
Super-fast (and easy) hair, makeup, and nail ideas that’ll make you party-ready in minutes. Sorry, no more last-minute bailing because you’re running late.
From straight and sleek to intricate braids and sky high topknots, some celebs just know how to do party hair
From a structured blazer to that awe-inducing statement clutch, Rachel Zoe shares her picks for December dressing with InStyle.com exclusively.
Simple style tricks to help your hair look better in an instant.
7 hairstyles to try this holiday season.
You know that classic nightmare where you walk into school or work completely naked? That’s how I feel when I’m having a bad hair day. Like I don’t want anyone to look at me and it takes everything I have not to immediately turn around and run back home.
Victoria Beckham will share her fashion story and give inside access to her brand via The Skype Collaboration Project in January 2014.
Just when we thought Pamela Anderson's sleek pixie marked her biggest hair makeover this year, the star ditched her trademark blonde hue.
Yes! Lupita Nyong'O shows us how.