Wrangler launches moisturizing jeans
They supposedly moisturize and prevent cellulite.
What will they possibly think of next? A company has taken the world’s love for denim to the next level by launching a jean that supposedly moisturizes legs and helps prevent cellulite.
According to British Vogue, popular jean company Wrangler is releasing its first pair of moisturizing jeans via its new Denim Spa jeans line, which includes a skinny-fit jean that is pumped up with ingredients that help fight against the “dehydrating effects” of regular denim.
More from Living: 10 Ways to Look and Feel More Polished
The jeans come in three finishes -- Aloe Vera, Olive Extract and Smooth Legs, which not only adds moisture to legs, but also helps fight cellulite using ingredients like apricot kernel oil and shea butter. The special formula stays intact in your pair of pants for up to 95 wears, at which point you can buy a “reload spray” to add moisture back in.
Ahh, multitasking fashion at it’s finest.
More from Living: 10 under $20: Smoky eyes kit
Tell us: Would you buy pants that help fight cellulite?
Photo: Courtesy Wrangler
More from Simply Chic:
Michelle Obama's inaugural gown
Fighting crime with chic jewelry
Golden Globes 2013 video: Celebrities show off their shoes!
In Africa they worry about the dehydrating effects of, you know, not having water. In America, we worry about the "dehydrating effects of denim".
And what about when people start getting all that crap rolling down their legs?
beauty tips and style advice
Famous brides may have access to elite designers that most of us can only dream of, but we can all delight in the statements they make on their big days. In honor of the pending nuptials of Kim Kardashian and Kanye West, let's take a look at some recent and past famous gorgeous gowns.
From pretty pastels to bold brights and cool textures, up your #ManicureMonday game with spring's top nail polish trends!
Even if everyone at school will be rocking their most festive shades of emerald on March 17, you don't want to end up looking like a Leprechaun in head-to-toe green.
Neutral tones and beautiful metallics were a huge trend on the Oscars red carpet. And we saw so many dresses that would be exceptionally beautiful walking down the aisle. Here are our favorites!
Sorry, winter, we’re way over you. It’s time to refresh your look for spring with bold lippies, fun nail art and major brows—here's how to rock the hottest new trends, just like these stylish celebs!
Time to say buh-bye to the same old, played-out 'dos. Celebrity stylist Jen Atkin tells you how to update these 7 classic hairstyles for spring.
How to dress your baby bump.
Things we learned backstage at the fall 2014 runway shows: Bold brows aren’t going anywhere, bright green can actually look subtle, and glitter is amazing almost anywhere (within reason). Here, our favorite makeup looks of the season so far.
The fall runways showcased a broad range of hairstyles—braids, buns, ponytails, and even wigs. But there were unifying themes, too: A pervasive sense of ease; experimentation with texture; and an apparent belief that anything goes.
It's not always about the ladies of style. Check out these fashion icons.
Do you hear that? It's the sound of hundreds of cover bands beginning to tune their guitars and trying to remember the lyrics to "Shout." Ladies and gentlemen (but mostly ladies), it's nearly wedding season.
So, it hasn’t snowed in nearly a week—does that mean it’s summer yet? Well, almost. But alas, just because you’re confident setting aside your trusty Sorel boots unfortunately doesn’t mean you get to hop right into an itsy-bitsy-teenie-weenie yellow polka dot bikini just yet. Unless, of course, you’re headed somewhere tropical in the next few weeks (lucky you!) and really do need to stock up on sexy swimsuits right now.