Simply Chic Simply Chic Blog Home

Abercrombie wants only thin and beautiful people in its stores

Retailer is under fire for excluding plus-sized customers.

By Kim Anne May 8, 2013 7:06PM

Photo: Abercrombie & Fitch // Reed Saxon/APSubscribe to Simply Chic

Abercrombie and Fitch is in hot water for excluding “larger people” from its stores.

According to Business Insider, the teen retailer doesn’t make clothes in sizes above a large because it wants only thin people shopping in its stores. Women's pants don’t come in anything larger than a size 10. 

“It's not surprising that Abercrombie excludes plus-sized women, considering the attitude of CEO Mike Jeffries,” Robin Lewis, co-author of "The New Rules of Retail" and CEO of newsletter The Robin Report, told Business Insider. 

More Living Style: This spring, wear it shortPhotos: Abercrombie & Fitch // Richard Young/Rex Features

"He doesn't want larger people shopping in his store; he wants thin and beautiful people," Lewis told the site. "He doesn't want his core customers to see people who aren't as hot as them wearing his clothing. People who wear his clothing should feel like they're one of the 'cool kids.'" 

He continued on to say that the only reason Abercrombie offers XL and XXL men's sizes is probably to appeal to beefy football players and wrestlers.

More Living Style: 31 May outfit ideas

Considering that 67 percent of the apparel-purchasing population now fits into the plus-size demographic, Abercrombie may want to expand its demographic or it may find itself without many customers. Especially with that attitude. 

Tell us on Facebook: Do you think Abercrombie appeals to thin clientele only?

More Simply Chic:
Israel bans song contestant from wearing Galliano design
Airline bans flight attendants from wearing red lipstick
Punk chaos to couture

May 15, 2013 9:56PM
Who cares!  So they are a store that sells clothes for thin people... big F'ing deal. Go find some real news to report or a real issue to complain about.
May 15, 2013 9:04PM
They have the right to sell what they want to whom they want. That means no one can arrest them for only having small sizes, and no one can force them to have larger sizes. But I have the right to think they are awful for it. I think it's completely scummy and I'm never shopping there.
May 15, 2013 6:18PM

While I'm a plus-sized woman and don't agree with retailers excluding customers, I do support the fact that they can cater to whatever market they wish.  However, on a personal note, I find their clothes cheaply made and quite overpriced.  And might I add for the record that Victoria's Secret does the same marketing tactic as Abercrombie....they don't carry plus-size, and what's more, in every one I've visited the saleswomen are rude to plus-sie women.

My advice to retailers---regardless of shopper size, your salespeople should learn that it's one-size-fits-all when it comes to purchases.  Money is money.  Do not discriminate against customers.  Just because you don't carry clothes in our sizes doesn't mean that we don't want shop there.  Treat us all the same regardless.

May 12, 2013 5:45PM
As has probably already been said: As a rule of thumb - and space - businesses usually can only cater to a certain demographic. A&F caters to the thin, Lane Bryant caters to the fat, and Cabela's caters to those who enjoy the outdoors. Department stores try to cater to all three, and fail miserably as far as selection (never enough of any one size or style). Personally, I'm too fat for A&F and too thin for LB, and I don't wear camo or camping-style clothing, so that leaves me with the dept. stores! Oh well...
May 10, 2013 9:23AM
Abercrombie and Fitch has a right to only want slim and fit people shopping in their stores.  I think it's stupid of them to publicly state this in such a rude manner.  Of course we have the right to boycott their stores.
May 10, 2013 7:40AM
Thin doesn't mean beautiful but what about Lacoste and Polo? You have to order over a 7 usually and Polo doesn't make more than a really snug xxl in custom fit and again it will be ordered. So if your 6'2" you will be a bean. 
Yea that guy's shirt was fake if you want to tell about, you saw that shirt that time.

Lane Bryant sells like 14 and up for women and I don't see an article about that.
They should have the main store, "Abercrombie and Fitch" and
"Abercrombie and Fats"

That should settle the article
May 10, 2013 6:24AM

Totally okay with me if they sell only tiny clothes. Nothing illegal about that. I can take my fat dollars anywhere I want.

Please help us to maintain a healthy and vibrant community by reporting any illegal or inappropriate behavior. If you believe a message violates theCode of Conductplease use this form to notify the moderators. They will investigate your report and take appropriate action. If necessary, they report all illegal activity to the proper authorities.
100 character limit
Are you sure you want to delete this comment?

beauty tips and style advice

  • Nike Free, courtesy of Amazon

    Comfortable (and stylish) walking shoes for travel

    Finding stylish and comfortable shoes for your trip abroad is easier said than done. Check out these 5 shoes that will save your feet during your next trip.

  • Unforgettable celeb dresses

    Forget me nots: The most talked-about dresses of the past 20 years

    Stylish dresses made unforgettable by the famous.

  • Transition summer fashions into fall

    13 ways to transition summer fashions into fall

    Don't pack in your warm-weather favorites just yet!

  • Altuzarra

    What Kate Middleton should wear for her second pregnancy: 6 looks from the spring 2015 runways

    This week’s surprise announcement about Kate Middleton’s pregnancy has already sparked speculation on what the Duchess will be wearing with her soon-to-be spare heir. What’s more, the spring 2015 collections in New York are providing Middleton with plenty of maternity-friendly ideas for day and night. Here, we pinpoint six looks that should carry the Duchess through her third trimester.

  • Power couples

    Get the street style look of 7 Fashion Week tribes for under $100

    Style inspiration doesn’t just come from the runway. Every Fashion Week, we look far beyond the shows themselves—from the designers and the traveling troupes of editors to the models, photographers, and showgoers, all sorts of style tribes are out hitting the pavement. To refresh our fall closet, we look to eight chic cliques, from the front-row power couples to street-style bloggers. Even better? Getting the look of your favorite tribe has never been easier—everything we’ve pulled is $100 or less.

  • Lucky

    5 fall fashion must-haves

    Autumn is upon us, and we’ve got sweaters, coats and booties on our minds! Below are the first things we’ll be buying (or have already bought!) to kick off next season.

  • Fall boot guide

    The ultimate fall boot guide

    As autumn approaches and the opportunity for days spent lying by the beach begins to wind down, there comes a time to trade the sand-strewn sandals of summer in for the bright, shiny new footwear of fall. And what’s the best way to kick off your closet in preparation for a brisk temperature drop? The boot. From animal print to glittery, hiking to fringed, our fall boots include everything you need to start the season off on the right foot.

  • Great jeans for adults

    The best back-to-school denim for grown-ups

    No matter what the era, denim is always a staple. From blue to black, acid-washed, studded, and shredded, there’s a denim to fit any mood (or body type). For this fall (and back-to-school month), we’ve rounded up our favorite picks of this all-American classic: Whether we are inspired by a nineties Kate Moss, Rihanna’s affinity for fringe, or model off-duty looks, our elevated denim guide is guaranteed to refresh your wardrobe just in time for the new season.

  • s1

    Upgrade your hair game with these get-gorgeous tips

    Beachy waves, soft strands—you can have the dream locks you've always wanted.

  • Z Zegna fall\winter 2014\Umberto Fratini\Indigital Images; MP Massimo Piombo spring\summer 2015; Antonio Marras spring\summer 2015\Yannis Vlamos\Indigital Images.

    11 style rules to break right now

    You already know wearing white after Labor Day is cool. But menswear is reinventing itself rapidly, leaving some long-held mandates by the wayside, not to mention a bunch of men with a lot of questions. Sure, some style laws are truly inviolable. Showing a quarter-inch of cuff will always be crucial, but with designers and dandies flaunting so many former taboos it's hard to tell what's in play these days. So we thought we'd take this opportunity to let you know which rules no longer apply.

  • Update your outfit with embellishments

    The ultimate under $100 guide to fall trends

    With every changing season, our shopping lists seem to grow and grow and grow . . . and yet our bank accounts somehow stay exactly the same! But don’t fret, you can capture all the best fall trends straight from the runway without breaking the bank. Whether you’re yearning for cozy knits, statement necklaces, or bold graphic pieces, our Fall Fashion Guide gives you the best looks—all for less than $100.

  • A.P.C. and Vanessa Seward

    Fashion Week A to Z: Vogue’s guide to spring 2015 shows

    Allow us to be frank: Fashion Week is a bit of a misnomer. What with the global sprawl of shows—from New York to London to Milan to Paris—it really should be Fashion Month. (Or Fashion Forever.) Either way, what better way to kick off the marathon of shows, after-parties, flights, and appointments than with our comprehensive A-to-Z guide to all things Fashion Week? Here, find out what to do, eat, see, wear, and keep your eye on this season.

follow us
follow us follow us on facebook follow us on pinterest follow us on twitter
buzzing now on msn living
about our blog contributors
style videos
editor's picks