Ugg boots are most popular Christmas gift
People searched more online for the shearling boots than any other item.
There may be a lot of opinions over whether or not Ugg Boots are an essential winter must-have or a fashion “don’t,” but no matter how strongly you may feel about these shearling boots, apparently the world as a whole seems to be into them.
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According to date agency Experian Marketing Services, Ugg Boots were the most popular Christmas gifts to give this year—a study done on popular gifts found that more people were searching online for the soft shearling boots than any other gift item, including the iPad and the Kindle.
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“It comes as a surprise to me every year over the last seven years, and yet again... it was the number one search term this year,” said Bill Tanner, Experian's Managing Director of Global Research. Why was he surprised? Because overall, the sales of the boots were down in 2012. But this research proves that the warm and cozy boot isn’t going anywhere, anytime soon.
Here are the top items searched for online during the holiday season:
2. Kindle Fire
4. Amazon Kindle
6. iPad Mini
7. iPod Touch
8. Kindle Fire HD
9. Ugg Boots
10. Beats by Dr Dre
Tell us: What do you think of Uggs?
Bing: Most popular Christmas gifts of 2012
Photo: sara lamp aka 6ftmama/Getty Images
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