Are bikinis fading in popularity?
More American women are trading their itsy bitsy bikinis in for one piece swimwear.
Less women will be flaunting around the beach this year in their teeny weeny, itsy bitsy yellow polka dot bikinis, says a new study.
According to new research found by money saving web site CouponCodes4u.com, bikinis are less desirable this year as more American women opt for one-piece swimwear, contrary to popular belief.
The study, which polled 2,321 women from across the country to discover consumer purchasing trends when it comes to the summer fashions, found that 53 percent of women claim that a one piece swim suit ‘suits their body more’ than a two piece.
More Living Style: Are bras unnecessary?
When asked what kind of swimsuit they will be wearing this summer, the majority, 53 percent, said they would be sporting a ‘one-piece swimsuit’, while 29 percent said they would be opting for a ‘tankini’. Only 18 percent of women said they would be wearing a bikini this summer.
More Simply Chic: Rio delivers bikinis in mesh and rigid metal
Of the women who said they would be wearing a one piece, 57 percent explained that they choice this option because of their ‘body shape’, while 32 percent said they enjoyed wearing this type of swimwear as it was ‘more comfortable’ than other options.
More Living Style: 6 cute sports bras
“While bikinis were once the most popular choice of swimwear, it seems that some American women no longer feel that this fashion piece is right for them or their body shape. More consumers seem to be flocking back to the one-piece or even the tankini, citing comfort and body shape as their top purchasing factors,” said Mark Pearson, Chairman of CouponCodes4u.com. “What is important to mention is when picking the right option for your swimsuit, make sure you choose one that can last more than one season as otherwise you will be wasting your money. Choosing the right swimsuit is a bit like choosing the right suit – it can be expensive but get it right and it will last for many seasons to come, and you will look and feel your best while on vacation or at the beach.”
More Simply Chic:
What to pack for a beach vacation
The easy trick to look younger
Trend for dudes: Man polish?
Photo: Simon Wilkinson/Getty Images
beauty tips and style advice
One of the best things about nail art, besides the gazillian likes on your #ManicureMonday post, is experimenting with different looks and designs. With these pro secrets, including celeb nail artist Miss Pop's top tricks, you can create salon-worthy nail art at home!
The newest nail polish colors for fall are so awesome, you'll be wishing #ManicureMonday was every day of the week.
Hey, you want to look more handsome than you already are, don't you? Sure, who doesn't—handsome wins you women, better customer service and because we live in a sick, sad, superficial world, even a higher salary. And thanks to this list, now being handsome is easier than ever. There's expert advice, common sense pointers, and even a couple of tips to help you beat bad, ugly, un-handsome habits. But don't waste your time reading this intro, become more handsome right now.
From cut and color to style, six expert hairstylists give you the scoop on back-to-school's freshest looks.
The Call of the Wild trend has gone from animal print to full-out birds of prey lately, as seen on these stars. Pretty fierce, no?
Ugly, dangerous, or disrespectful, these things have no place at the gym.
These stars prove that the traditionally feminine fabric can be edgy, too.
Beachy waves, soft strands—you can have the dream locks you've always wanted.
Skip the blow-dryer and keep your style effortless. Here, the secrets for gorgeous air-dried hair—straight, wavy or curly—from the man behind Gisele’s coveted waves, Harry Josh, John Frieda international creative consultant.
Ask pretty much any celebrity hairstylist, and they’ll tell you the long bob (a.k.a. the lob) is the chicest haircut of 2014. In addition to throwing around the word “cool” at least twice, they’ll also say it’s because the lob is versatile, easy to style, and timeless. Check out our seven favorite ways to wear it.
Controversial.... Or empowering?
These jeans aren't just distressed; they're destroyed — and all the cooler for it. They're also the perfect way to make a basic T-shirt feel totally wild.