Loading...
Simply Chic Simply Chic Blog Home

Are bikinis fading in popularity?

More American women are trading their itsy bitsy bikinis in for one piece swimwear.

By Kim Anne Apr 23, 2013 9:28PM

Photo: Bikini // Simon Wilkinson/Getty ImagesLess women will be flaunting around the beach this year in their teeny weeny, itsy bitsy yellow polka dot bikinis, says a new study. 

According to new research found by money saving web site CouponCodes4u.com, bikinis are less desirable this year as more American women opt for one-piece swimwear, contrary to popular belief. 

The study, which polled 2,321 women from across the country to discover consumer purchasing trends when it comes to the summer fashions, found that 53 percent of women claim that a one piece swim suit ‘suits their body more’ than a two piece. 

More Living Style: Are bras unnecessary?

When asked what kind of swimsuit they will be wearing this summer, the majority, 53 percent, said they would be sporting a ‘one-piece swimsuit’, while 29 percent said they would be opting for a ‘tankini’. Only 18 percent of women said they would be wearing a bikini this summer.

More Simply Chic: Rio delivers bikinis in mesh and rigid metal

Of the women who said they would be wearing a one piece, 57 percent explained that they choice this option because of their ‘body shape’, while 32 percent said they enjoyed wearing this type of swimwear as it was ‘more comfortable’ than other options.

More Living Style: 6 cute sports bras

“While bikinis were once the most popular choice of swimwear, it seems that some American women no longer feel that this fashion piece is right for them or their body shape. More consumers seem to be flocking back to the one-piece or even the tankini, citing comfort and body shape as their top purchasing factors,” said Mark Pearson, Chairman of CouponCodes4u.com. “What is important to mention is when picking the right option for your swimsuit, make sure you choose one that can last more than one season as otherwise you will be wasting your money. Choosing the right swimsuit is a bit like choosing the right suit – it can be expensive but get it right and it will last for many seasons to come, and you will look and feel your best while on vacation or at the beach.”

Tell us: Will you be wearing a bikini this summer?

More Simply Chic:
What to pack for a beach vacation
The easy trick to look younger
Trend for dudes: Man polish?

Photo: Simon Wilkinson/Getty Images
250Comments
Jul 31, 2013 8:17AM
avatar
personally I love a full figured girl just as much as I love a skinny girl , and I don't think it's fair to judge a lady, based on weather she's thin or full figured.. I love A women who knows who she is, A women who is comfortable in her own skin, who knows she's hot, and uses that female charm to get my attention..I absolutely adore women, in all their forms,, 
May 5, 2013 8:36AM
avatar
and some girls are modest... not everyone needs to see whatcha workin' with...
May 5, 2013 3:42AM
avatar
Obesity is the cause of this. But only in America where people demand their right to eat whatever they want. Just keep on eating, while I check out the beautiful women in bikinis down in South America.
May 5, 2013 12:19AM
avatar
Do you think that women who have stretch marks from pregnancy look good in a bikini if they are not overweight?
May 4, 2013 9:22PM
avatar
I find many of the responses very funny. There is nothing like a fat guy telling the women they are out of shape. Yes, I'm a guy. 5' 11" and 174 lbs. Oh yea, I'm 70 years old.
May 4, 2013 8:01PM
avatar
That's cause most of 'em are too fat nowadays

May 4, 2013 6:50PM
avatar
Gee lets all go to Mc Donalds to celebrate!
May 4, 2013 6:33PM
avatar
I say good riddance.
And take speedos with you.
Report
Please help us to maintain a healthy and vibrant community by reporting any illegal or inappropriate behavior. If you believe a message violates theCode of Conductplease use this form to notify the moderators. They will investigate your report and take appropriate action. If necessary, they report all illegal activity to the proper authorities.
Categories
100 character limit
Are you sure you want to delete this comment?

beauty tips and style advice

  • Sisley Phyto Lip Twists

    10 weatherproof beauty products to combat April showers

    Sprinkle in these wet weather essentials so you'll be ready for whatever these springtime days bring.

  • Getty Images

    9 key fashion items every girl needs

    Let's face it: winter's bitter cold left us feeling disillusioned with our wardrobes. So with warmer days ahead, it's time to shop for must-have pieces that'll keep your look fresh for months to come.

  • a1

    The 10 commandments of wedding-day makeup

    Every bride deserves to look flawless on her wedding day. So we say: Indulge a little. Book a facial (or six!) and invest in a great waterproof mascara. With this guide, getting ready for your big day has never been easier.

  • a1

    The 9 most fabulous beauty moments in reality show history, re-created

    Reality TV: such a mindless guilty pleasure, mostly filled with questionable spray tans and insane hair extensions. But in honor of the season premiere of one of our favorites, The Real Housewives of Orange County, we decided to celebrate a select few reality stars who’ve displayed legitimately great hair and makeup. Yes, there actually are a few! And we had to go all the way back to The Real World of the mid-’90s to find our first.

  • Delphine Achard

    5 crucial makeup tips every spring allergy sufferer needs to know

    I can’t tell you how many times one ill-timed sneeze ruined all of my hard work with a mascara wand. #allergyproblems.

  • Lucky

    The best drugstore lipsticks

    While we’re not averse to shelling out upwards of $30 for an amazing lipstick, many of our standby lip colors cost a whole lot less than that. The drugstore is full of high-quality, long-lasting lipsticks in gorgeous shades that—wait for it!—ring in under $10. Click through above to shop our favorites!

  • Lucky

    From bra straps to butterfly clips: The 18 hair accessory trends we’ll never forget

    What’s the perfect add-on to your beauty look? A hair accessory, of course! Just when you think you’ve seen it all, every year there seems to be a new “it” hair piece that rules the moment. In the ’50s, a dainty bow-tied head scarf was perfectly housewife-chic. In the ’60s and ’70s, real flower crowns officially became the epitome of boho style—your outfit simply wasn’t complete without a daisy topper. Fast-forward to the ’90s and you had a bevy of creative hair charms and baubles, including butterfly clips, hair wraps and those infamous bra strap headbands (shudder).

  • a1

    The best blush colors for your skin tone

    The right blush can warm up your complexion, create the illusion of cheekbones, and even make you look younger. (Yes, really!) Here, the most flattering shades for fair, medium, olive, and dark skin.

  • a1

    The top anti-aging products $25 and under

    Think you can’t put a price on looking younger? Well, we did—and it’s $25. We challenged dermatologists to find great products that don’t cost even one cent over that amount.

  • a1

    6 things you can wear to look younger now

    You want to dress in a way that’s young and cool but that doesn’t suggest you’re on your way to a One Direction concert. “The trick to looking younger is adding one fashionable piece to a classic outfit,” says stylist Cher Coulter. Here’s how to nail it.

  • a1

    8 aging hair-color mistakes—and how to fix them

    Hair color is one of the most effective anti-aging tools we have—except when it isn’t. Take your dye job too far (or inky, or frosty) and you can add years to your appearance. Three top colorists weigh in on what to avoid.

  • a1

    10 hairstyles that make you look 10 years younger

    News flash: Your youth fix doesn’t have to come in a bottle—or a needle. Your hairstyle could actually take years off (or add them to) your look. Don’t believe us? Check out these celebrities—each one gorgeous, of course, but also looking older due to certain overly perfect hairdos. Anti-aging tip number one? Mess it up a little.

follow us
follow us follow us on facebook follow us on pinterest follow us on twitter
buzzing now on msn living
Loading...
about our blog contributors
Loading...
style videos
editor's picks
Loading...