The New Crocs
Don't take these to the pool
As the publicly traded company, founded in Denver, puts forth its latest collection -- one that goes far beyond its signature clogs -- it hopes you will respond with a resounding YES!
But can we make the leap? It’s a little like asking us to go hiking in our stilettos. Wait a minute. Why didn’t anyone ever think of that?
The breathable resin shoe was conceived as little more than an option for lovers of the outdoors. But suddenly, anyone with aspirations to look like she had just harvested 20 acres or anchored her 42-foot schooner around the corner required a pair.
The whole world caught on, the masses clamoring for the comfy, colorful, economical slip-ons that so evoked a work-be-darned ethos.
Yes, Crocs were dumpy. But dumpy was the new cool.
Consumer fatigue set in early last year, I would venture. Although Crocs have been able to stay somewhat relevant, increasingly they're a victim of their own success.
Some of the new Crocs look like the old Crocs. But if you haven’t gone to the Web site, crocs.com, lately, you may be surprised to see how many of the latest styles are strikingly different.
There are wedge-heeded thongs, loafers and conventional sandals. All incorporate the resin into the shoe’s structure, but now other materials are used, too, like canvas and leather.
The result? Some, like the handsome Santa Cruz for women, in striped blue and white for $49.99 (shown above), look good enough to wear off the beach.
Others, like the men’s Tideline Leather shoe, $59.99, leave an impression of, well, huh?
Every style costs less than $60, and in that sense, Crocs is staying true to its down-market roots.
But can we accept the brand as more than the flip-flop’s distant cousin? Will we ever be able to head to the office or the club with head held high if we’re shod in Crocs?
Ultimately, might a Croc be dismissed as a crock?
Get them at stores at at crocs.com.
E-mail Kathryn at firstname.lastname@example.org.
fashion: trends & must-haves for your wardrobe
Long, layered, medium or wavy – we’re sharing our favorite hairstyles of 2013 with a new ‘do each day. Stuck in a hair rut? Check back daily for snappy new looks that are sure to give your locks some beauty inspiration.
Finding a swimsuit you love can be like winning the lottery (translation: seemingly impossible), so we went ahead and did the work for you. Our criteria? From bikini to one-piece, each bathing suit style had to be flattering for different body types, in a covet worthy print, color, or pattern, and actually swimmable (meaning it won’t slip off if you’re playing in the waves). Summer, we’re so ready for you.
Summer may have the potential to be the Don’t-iest season of all (hey, we’ve seen some crazy cover-ups in our day), but it allows for some seriously stylish Dos too. We rounded them up for you—and threw in one major dude Don’t just for fun.
Before you take the plunge and buy a cute new swimsuit, read our guide to summer’s top swimwear trends and how to pull them off.
Bring on the sun, sand, and sizzling hot weather: It’s swimsuit season! From waist-whittling one-pieces to fringe bikinis that add oomph, we’ve found 53 incredibly chic bathing suits that will make you look instantly slimmer. It seems the only beach cover-up you’ll need this season is sunscreen!
When you head for the sand and surf, it doesn’t matter whether you like to show off your curves or hide them. Avoid these 10 beachwear no-nos at all costs.
How to achieve a flawless faux glow.
Use these tips to fend off flakes for good.
Running from work to play and everywhere in between all day long may be murder on your feet, but it doesn't have to tax your style. These easy, celebrity-inspired pieces wear well no matter what the time of day, keeping you chic around the clock.
Whether you're planning on logging some serious beach time or are celebrating a special occasion, draw warm-weather outfit inspiration from some of our favorite stylish celebs.
Summer's here, and the warmer temperatures and sunnier skies can mean only one thing: more trips to the beach! Choosing the right swimsuit is an obvious way to amp up your shoreside style, but you also can't forget about what goes over the skimpy swimwear. Click through the gallery to see more unique ways to cover up at the beach this summer.
Each year, 51 women head to Las Vegas to compete for the title of MISS USA. Get to know this year’s contestants; there’s more to these beauties than meets the eye.