The Ombre Fade
You've seen it in fashion and hair -- color flows from dark to light. Now it's what's happening in lips. Pick a dark and a light matte lipstick in the same color family, says New York City makeup artist Katey Denno. Fill in lips with the darker shade, then use a lip brush to trace lips' inner edge with the lighter one. Tap with your finger to soften the line and graduate to gorgeous!
A Sultry Stain
You want to look like you tried, but you don't always want to put in the labor. Prepare to be obsessed with the new lip-stain markers. They're way sexier than tinted balms, but just as low-maintenance. Use the Sharpie-like tip to color in lips and the color stays all day, Denno says. Time for more important things, like that second cup of coffee.
Pastels can get a little schoolgirlish, which is why we heart bold berry, pink's cooler cousin. It works for work and cocktails, especially if you choose a softer-looking creamy formula. To make color last, prime hydrated lips with a dab of foundation. Then pencil in entire lip with matching liner, dot lipstick over mouth and blend spots with your finger, Denno says.