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Poll: Men say brunettes make better wives

Is hair color really a factor when it comes to settling down?

By Kristin Wong Mar 26, 2013 4:37PM

In another survey pitting blonde against brunette, it's been revealed that men prefer darker hair when it comes to settling down.

The not-so-scientific survey of 1,000 men found that 54 percent would prefer a brunette wife, while 16 percent would choose a blonde gal. A promising 30 percent don't have a preference either way.

Photo: Men say brunettes make better wives / Thomas Schweizer/Getty ImagesMore on MSN Living: 10 rocky moments every relationship faces

Not surprisingly, a beauty retailer (Superdrug) was behind this survey, and the men polled went so far as to say brunettes were "deeper" and "more sensible" than blondes. And the generalizations didn't end there.

Women with darker hair apparently take better care of their appearance, make better cooks and are better at keeping the house clean—who knew? Men also believed brunettes were more likely to be experimental with their sex lives, and if that's not enough, brunettes are also more money-savvy.

We can't help but wonder if all these appealing qualities are lost when one decides to dye her hair?

More on MSN Living: High school proms: Then and now

Men's hair color preference went beyond marital partners, too. Forty-eight percent of the men said they'd choose a brunette girlfriend, while only 25 percent wanted blonde. Twenty-seven percent said neither.

As shallow as this poll may seem, it actually supports more scientific studies on hair color preference and sexual attraction. Researchers from Florida State University, for example, found that men prefer women with long brown hair to anything else. Dr. Kelley Kline, who led the study, said:

"At least in our study, gentlemen do not prefer blondes. They prefer brunettes. It's kind of an interesting finding, considering that in our society we concentrate on the blonde. It's so pervasive."

If all of this hair color talk is leaving a superficial taste in your mouth, here's a hopeful story.

In 2011, Marie Claire contributor Erin Hosier conducted a hair color experiment in which she dyed her red locks blonde and then switched to brown. A friend advised her:

"A lot of men are just intimidated by flashy. They want understated and down-to-earth."
Frustrated with the dating scene, Hosier wanted to see if changing her look would attract a partner. Long story short, it did:
"It doesn't take long before I have ample evidence that men are in fact down with the brown. Guys openly flirt on the elevator and in line at Chipotle."
Hosier explains that she's soon set up with a friend's friend, and they hit it off immediately. She asks him what he thinks of her chocolate brown hair. His response?
"It's nice. I don't know that it makes a difference, though. I think I would have been into you no matter what."
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Photo: Men say brunettes make better wives / Thomas Schweizer/Getty Images

Mar 29, 2013 9:18PM
Mar 29, 2013 6:51AM

Ginger or Mary Ann?  In my book I would pick Mary Ann. Ginger was an airhead and stuck up on herself. Mary Ann was sweet and unpretentious. 

Mar 29, 2013 6:31AM
There are too many brunettes that take the fake "bleach blonde" route.  How does that affect your poll numbers.  And really the hair color is not a factor for most guys anyway, I would rather have natural (whatever...) than a fake "frankengirl"
Mar 29, 2013 6:12AM

Remember the mathematical theorem of John Nash?  Now reverse it.

The bottom line is the 30% undecided will probably still be controlled by the brunettes because they are undecided thus, a quantum leap in my returns because I am still out there having fun.

Life is too short to live out undecided.

Mar 29, 2013 5:47AM
how many blondes does it take to count to five,,,, ans,,, none ,, they cant count past d
Mar 29, 2013 4:42AM
Having been a lifelong blonde, I don't feel this survey is correct based on my interactions with high school boys to grown men in their 50's and a husband of 25 years
Mar 29, 2013 3:57AM
I'd have to opt out on a red head...
Mar 29, 2013 3:24AM

I'd rather be a blonde  than a " better wife" 


 (sorry a little anger there). BTW-  Nothing against my fellow multidimensional sisters with non blonde hair !!  


PS...(Hetero) Men, in my personal and completely unscientific observations, are "typically" attracted to someone which reminds them of their mother or closest female guardian (those qualities) including phenotype....and since brown hair is the most common color...well you see where I`m going with that. It has nothing to do with anything innately attributed to brunettes. Just as there is nothing about blondes or redheads that makes them any one way.


At least the author of this article and most of us reading this realizes that these are generalizations...and the "survey" quite laughable.

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