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The Hitler Shop

A clothing store’s inflammatory propaganda

By Rich_Maloof Aug 29, 2012 4:40PM

Photo: Sam Panthaky/AFP/GettyImagesIf they did it for the publicity, mission accomplished. The two proprietors of a store called Hitler are gaining international recognition for being ignorant.

The clothing store, opened recently in the Indian metropolis of Ahmedabad, is brashly adorned by the name of history’s most hated man in the colors of his Nazi party. The storefront also includes a swastika, formerly an ancient emblem of good fortune but since World War II loathed for symbolizing the momentum of hate and destruction. Above the store entrance, it dots the letter i in Hitler.

Is there any excuse? Certainly there’s a precedent in pop culture for co-opting political imagery, from the Ché Guevara T-shirts worn by hipsters to the offensive depictions of Obama and Romney this campaign year. There’s even the web comic Hipster Hitler, though comedy and satire, even when it’s not terribly funny, generally gets a pass since all the power in humor comes from surprise and sometimes shock. But the owners of the Hitler shop don’t even own up to a misguided attempt at being clever or kitschy.

"Hitler was a nickname given to my business partner Manish Chandani’s grandfather because of his strict nature," co-owner Rajesh Shah reportedly told The Times of India. "Frankly, till the time we applied for the trademark permission, I had only heard that Hitler was a strict man.... It was only recently that we read about Hitler on the Internet."

In a weak attempt to cool down the incendiary reception to his store — while still bucking for publicity — Shah has been pictured in front of the shop wearing a Gandhi T-shirt. Mahatma Gandhi, history’s antithesis to Adolf Hitler, lived in an ashram just outside of Ahmedabad for 12 years of his peace-loving life.

Photo: Sam Panthaky/AFP/Getty Images

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260Comments
Aug 30, 2012 10:08PM
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Look up "Zionism versus Bolshevism" by Winston Churchill. He wrote that in 1920 and it was published in a British newspaper when Hitler was barely out of his WW1 corporal's uniform. Then ask yourself if Churchill stating that Jews were the primary instigators of COMMUNIST AGITATION, NATION WRECKING,  RED REVOLUTION and RED TERROR makes Churchill an "anti-Semite"...

And, for an education in REALITY: See on you tube "Auschwitz: Why the Gas Chambers Are A Myth"
Aug 30, 2012 8:03PM
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To all the useful idiots posting here still parroting the "six million this" and "Holocaust" that, and "Hitler ate babies cuz someone came to my school and said so"-crowd:
Look up "The Crucifixion of Jews Must Stop". It was a scam asking for 35 MILLION dollars in aid for the "SIX MILLION JEWS DYING" in a "HOLOCAUST" in 1919. No Hitler...no "Nazis" mentioned... The fact is, Jews -ZIONISTS, actually- have been pushing these "holocaust"/genocide/tragedy" scams for the last HUNDRED years and MORE, in order to get sympathy, support and MONEY and WEAPONS to seize Palestine and call it "Israel". And in so doing, displace and KILL anyone in their way. The Rachel Corrie trial just ended. Guess what a Jewish judge decided...
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Hitler, Stalin, Pol Pot, Mao Tse Tung, and many others were horrible monsters but the greatest monster of all history is Muhammad, yet 1.2 billion people worship him and his psychopathic alter ego, Allah.
Aug 30, 2012 4:21PM
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Are you kidding me? Why don't we just hang the Nazi flag in Israel? 
Aug 30, 2012 3:38PM
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Hitler was a great leader, human being and dedicated to Germany and the people of Germany. The brain washing about him is all the youth understand. Even America has agreed to Hitlatarian economics. What happened to the Jews will happen again, until they have been defeated as the enemy of the world.
Aug 30, 2012 3:17PM
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HITLER IS DEAD PEOPLE!!!!  Get over it.  The swastika was a good symbol before hitler....hitler is gone......so who really cares anymore......its not like this indian guy is going to rise up and start world war three and kill 10 million pakistanians in genocide!  I think its great, he gets free world publicity worth millions in advertising even if he didnt know his world history......the middle east people could give a ratzs **** about the US england or the jews or world war II for that matter.....HI HITLER!!!!!   LMAO ROFL
Aug 30, 2012 1:50PM
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THE JEWS KILLED JESUS AND HITLER KILLED THE JEWS, SO THEY SHOULD BOTH BE EQUALLY HATED
Aug 30, 2012 1:29PM
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This guy is East Indian, Hitler did not just hate Jews, he hated all people of color.
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